Initial Search Engine Optimization Process
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Through a series of processes and techniques, we familiarize ourselves with your site's message, and integrate that message into its online marketing campaign.
 Keyword and Phrase Selection
Researching and analyzing up to ten-fifteen (10-15) keywords and phrases that describe your company.
Includes report with statistics on how many times each of these keywords or phrases was searched over a period of time within the top engines.
Integration of Keywords and phrase into Website code
Integrating selected keywords and phrases into title tags, meta tags, image tags
Copywriting
Writing and integrating well-written and keyword and phrase "rich" copy that properly positions the company's products and services, strongly communicates Your company' marketing message to the company's target audience(s), and helps to attain higher rankings in the engines.
Navigation and Layout Design
Designing and integrating search engine "friendly" navigation and layout.
Sitemap Development
Development of attractive and intuitive site map for integration into your company's website.
Link Popularity Development
Researching other websites to link to (national directories, local directories, educational institutions, associations, etc.) and requesting reciprocal links with these websites to boost rankings.
Hand Submitting website pages
Submitting pages within your company's site to the Web's top directories. Once your site launches, we'll keep a close eye on search engine results to ensure that you're getting the most exposure possible for your small online. Contact us for more information on our complimentary search engine marketing consultation or read on to learn more about how we maintain your site's marketing campaign.
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